VOLKSWAGEN GOLF NAMED ONE OF KBB.COM'S 10 COOLEST CARS OF 2018
May 23, 2018
Volkswagen’s iconic hatchback honored for sporty driving dynamics and styling
Herndon, VA (May 23, 2018) — Volkswagen of America, Inc. is proud to announce that the 2018 Volkswagen Golf has earned a spot on Kelley Blue Book’s 10 Coolest Cars Under $20,000 of 2018 list. The annual list is the publication’s longest running accolade, going back to 2003.
“Volkswagen is honored to receive this award from Kelley Blue Book,” said Derrick Hatami, Executive Vice President of Sales, Marketing and After Sales for Volkswagen of America, Inc. “The Golf represents the best of Volkswagen, with its incredible combination of performance, style, and high-quality workmanship.”
“A direct descendant of the original hot hatch, which defined a fun-to-drive segment, Volkswagen tuned the Golf for sporty driving dynamics,” said Michael Harley, executive editor for Kelley Blue Book. “A standard turbocharged engine — unexpected zip for a vehicle in this category — a roomy passenger cabin, and timeless hatchback styling add to its appeal.”
Two longstanding criteria – that the vehicle is both fun to drive and fun to own – are critical among the deciding factors of what Kelley Blue Book editors freely admit is a very subjective “cool factor,” which is also the over-arching No. 1 criterion for a vehicle to place on this list. Each vehicle is available for purchase starting at $20,000 or less*, using Kelley Blue Book’s exclusive Fair Purchase Price as the yardstick. Kelley Blue Book® Fair Purchase Price and Fair Market Range are part of KBB.com’s Price Advisor tool, showing what consumers can reasonably expect to pay this week in their area for a new vehicle when purchasing from a dealer. Factors such as current market conditions, vehicle availability, local demand, and seasonal buying trends all help determine a vehicle’s Fair Market Range and Fair Purchase Price. For more information about KBB.com’s 10 Coolest Cars Under $20,000 of 2018, please visit https://www.kbb.com/car-news/all-the-latest/coolest-new-cars-under-20000/2100005410/.
It has been 41 years since Volkswagen’s iconic hatchback debuted in the United States, and the seventh-generation Golf is the best Golf yet. The 2018 model added standard LED Daytime Running Lights (DRLs), LED taillights, and new chrome accents outside, and larger infotainment displays inside. All 2018 Golf models come with the People First Warranty, a six-year or 72,000-mile (whichever occurs first) bumper-to-bumper New Vehicle Limited Warranty, the remainder of which can be transferred to subsequent owners. The MSRP for the 2018 Volkswagen Golf with a standard five-speed manual transmission starts at $20,910.
*Vehicles appearing on Kelley Blue Book’s 2018 10 Coolest New Cars Under $20,000 list were available for less than $20,000 according to regional Kelley Blue Book Fair Purchase Prices as of May 9, 2018.
About Volkswagen of America, Inc.
Founded in 1955, Volkswagen of America, Inc., an operating unit of Volkswagen Group of America, Inc. (VWoA) is headquartered in Herndon, Virginia. It is a subsidiary of Volkswagen AG, headquartered in Wolfsburg, Germany. VWoA’s operations in the United States include research and development, parts and vehicle processing, parts distribution centers, sales, marketing and service offices, financial service centers, and its state -of-the- art manufacturing facility in Chattanooga, Tennessee. The Volkswagen Group is one of the world's largest producers of passenger cars and Europe's largest automaker. VWoA sells the Atlas, Beetle, Beetle Convertible, e-Golf, Golf, Golf Alltrack, Golf GTI, Golf R, Golf SportWagen, Jetta, Passat, Tiguan, and Tiguan Limited vehicles through more than 650 independent U.S. dealers. Visit Volkswagen of America online at www.vw.com or media.vw.com to learn more.
This press release and images of the 2018 Golf are available at media.vw.com. Follow us @VWNews
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Features and technical data apply to models offered in the USA. They may differ in other countries.
The Manufacturer’s Suggested Retail Price (MSRP) excludes transportation, taxes, title, options, and dealer charges. Dealers set actual prices.
6 years/72,000 miles (whichever occurs first) New Vehicle Limited Warranty on MY2018 VW vehicles, excluding e-Golf. Based on manufacturers’ published data on transferable Bumper-to-bumper/Basic warranty only. Not based on other separate warranties. See owner’s literature or dealer for warranty exclusions and limitations.