Releases

VOLKSWAGEN OF AMERICA REPORTS MAY 2018 SALES RESULTS

Jun 1, 2018

  • Sales totaled 31,211 units, an increase of 4 percent compared to May 2017
  • Year-to-date sales totaled 143,957 units, an increase of 7.5 percent over 2017
  • Sales of the all-new 2018 Tiguan totaled 8,579 units, its best month to date
  • Jetta sales totaled 6,821 units, with the all-new 2019 Jetta accounting for 2,147 units
  • Sales of the Chattanooga-built Atlas totaled 3,923 units

 

Herndon, VA — (June 1, 2018) Volkswagen of America, Inc. (VWoA) today reported sales of 31,211 units delivered in May 2018, an increase of 4 percent over May 2017.  With 143,957 units delivered year-to-date in 2018, the company is reporting a 7.5 percent increase in year-over-year sales.

“The all-new 2019 Jetta, which launched in the middle of May, has been well received. We’re excited to build momentum with this vehicle and look forward to having the all-new Jetta, with its bold design and innovative features, as part of our strong offering of vehicles for the summer months ahead,” said Derrick Hatami, Executive Vice President of Sales, Marketing and After Sales for Volkswagen of America. “We had our best month to date for the 2018 Tiguan as we continue to see encouraging numbers for our growing lineup of family-friendly SUVS.”

May 2018 marked the start of sales for the all-new 2019 Jetta, with deliveries beginning mid-month.  A fully integrated “Betta Getta Jetta” marketing campaign was launched alongside the vehicle’s release, highlighting the all-new Jetta’s innovative features and attributes that include an available 10-inch configurable Volkswagen Digital Cockpit; available 10-color ambient lighting system; available 400-watt BeatsAudio™ sound system; and standard, fuel-efficient 1.4-liter turbocharged engine.

The all-new 2018 Tiguan had its best month to date with 8,579 units sold in May 2018. The 2018 Tiguan, alongside the Tennessee-built 2018 Volkswagen Atlas, continue to bolster Volkswagen’s growing SUV portfolio. SUV sales accounted for nearly 50 percent of total volume for the Volkswagen brand year-to-date, a significant rise over 13.5 percent as of May 2017.

For the 2018 model year, most new Volkswagen vehicles in the U.S. will come with the People First Warranty, a six-year or 72,000-mile (whichever occurs first) bumper-to-bumper New Vehicle Limited Warranty, which can be transferred to subsequent owners throughout its duration.

 

 

May News Highlights

LIGHTWEIGHT DESIGN STRATEGY DEFINES VOLKSWAGEN I.D. R PIKES PEAK
VOLKSWAGEN GOLF NAMED ONE OF KBB.COM'S 10 COOLEST CARS OF 2018
VOLKSWAGEN TO COMPETE IN THE AMERICAS RALLYCROSS (ARX) SERIES
VOLKSWAGEN LAUNCHES ALL-NEW 2019 JETTA WITH "BETTA GETTA JETTA" CAMPAIGN
VOLKSWAGEN CAR-NET® MOBILE APP ADDS NEW FEATURES
VOLKSWAGEN CHATTANOOGA COMMEMORATES 700,000TH PASSAT BUILD WITH LIMITED EDITION GT MODEL

May 2018 Sales

 

May 18

May 17

Yr/Yr%
change

May 18 YTD

May 17 YTD

Yr/Yr%
change

Golf

765

1,281

-40.3%

 3,458

5,872

-41.1%

GTI

1,396

1,734

-19.5%

 7,907

9,041

-12.5%

Golf R

529

282

87.6%

 1,770

2,110

-16.1%

e-Golf

76

381

-80.1%

 744

1,655

-55.0%

Golf SportWagen

1,261

3,525

-64.2%

 6,826

13,689

-50.1%

Total Golf Family

4,027

7,203

-44.1%

 20,705

32,367

-36.0%

Jetta Sedan

6,814

11,535

-40.9%

 25,726

45,496

-43.5%

Jetta SportWagen      
(now Golf SportWagen)

7

N/A

N/A

58

N/A

N/A

Total Jetta

6,821

11,535

-40.9%

 25,784

45,496

-43.3%

Beetle Coupe

1,011

1,005

0.6%

 4,377

4,101

6.7%

Beetle Convertible

481

824

-41.6%

 2,462

3,133

-21.4%

Total Beetle

1,492

1,829

-18.4%

 6,839

7,234

-5.5%

EOS*

N/A

1

N/A

N/A

1

N/A

Passat

4,757

5,455

-12.8%

18,563

29,870

-37.9%

CC

67

109

-38.5%

 263

821

-68.0%

Tiguan Limited

1,355

2,068

-34.5%

 7,732

15,218

-49.2%

2018 Tiguan

8,579

N/A

N/A

 38,314

N/A

N/A

Touareg

190

204

-6.9%

 1,298

1,244

4.3%

Atlas

3,923

1,610

143.7%

 24,459

1,610

1,419.2%

TOTAL

31,211

30,014

4.0%

143,957

133,861

7.54%

*Eos production ended in July 2015


About Volkswagen of America, Inc.

Founded in 1955, Volkswagen of America, Inc., an operating unit of Volkswagen Group of America, Inc. (VWoA) is headquartered in Herndon, Virginia. It is a subsidiary of Volkswagen AG, headquartered in Wolfsburg, Germany. VWoA’s operations in the United States include research and development, parts and vehicle processing, parts distribution centers, sales, marketing and service offices, financial service centers, and its state -of-the- art manufacturing facility in Chattanooga, Tennessee. The Volkswagen Group is one of the world's largest producers of passenger cars and Europe's largest automaker. VWoA sells the Atlas, Beetle, Beetle Convertible, CC, e-Golf, Golf, Golf Alltrack, Golf GTI, Golf R, Golf SportWagen, Jetta, Passat, Tiguan, Tiguan Limited and Touareg vehicles through more than 650 independent U.S. dealers. Visit Volkswagen of America online at www.vw.com or media.vw.com to learn more. Notes: This press release and images are available at media.vw.com.

Follow us @VWNews

###

Share

Images : 1 View gallery

IMAGES