Volkswagen reports 35.1 percent increase in 2012 U.S. sales

Jan 3, 2013

- Company delivers over twice the volume sold in 2009, best calendar year since 1973 – 
- December sales total 44,005 units, a 35.4 percent increase and the best December since 1970 –

• Brand achieves a 35.1 percent increase with 438,133 units delivered and 28 consecutive months of growth
• Chattanooga-built Passat, sold 117,023 units, its best year ever and a 413.7 percent increase versus 2011; 14,462 units in December
• Jetta Sedan sales total 13,102 units in December and 146,478 year-to-date
• 2012 Beetle achieved 3,182 units in December
• Golf up 15.9 percent, Tiguan up 22.1 percent and Touareg up 40.1 percent versus 2011. 
• High-mileage, clean diesel TDI models account for 20.6 percent of sales in 2012 and 16.7 percent in December

Herndon, VA -  Volkswagen of America, Inc. (VWoA) today reported 438,133 units delivered in 2012, a 35.1 percent increase over prior year sales. December deliveries totaled 44,005, up 35.4 percent over 2011, marking the best December since 1970. 

“2012 marked another successful year of growth for Volkswagen of America,” said Jonathan Browning, President and CEO, Volkswagen Group of America, Inc. “The Volkswagen brand delivered another important step in our long-term growth plan. 2012 marked the third consecutive year of significant double-digit growth rates and we more than doubled our volume of 2009. With the addition of the all-new Jetta Turbo Hybrid, Beetle Convertible and our strong dealer network, we expect to continue to outpace the industry in 2013.”

The Chattanooga-built Volkswagen Passat, continues to demonstrate its strong appeal in the market with 14,462 units sold in December and 117,023 for the year, marking its best sales ever. 

Jetta sedan sales totaled in 13,102 in December and 146,478 for the year, demonstrating that affordable German Engineering is a key selling point for the brand. The Jetta Turbo Hybrid, which received EPA ratings of 42 mpg city, 48 mpg highway for a combined mileage of 45 mpg, was added to the Jetta line-up in December.

The Beetle sold 29,174 units for the year and 3,182 for the month of December. Golf sales increased 15.9 percent for the year and 4.7 percent increase in December sales. The Tiguan sold 3,310 units in December and 31,731 units for the year marking its best December and year ever. The Touareg saw an increase in sales of 40.1 percent for the year and 26.1 percent for December. The only affordable four-door coupe, the Volkswagen CC, sold 2,196 units in December. 

Volkswagen’s high-mileage, TDI® Clean Diesel models account for 20.6 percent of sales in 2012 and 16.7 percent in December.

DECEMBER 2012 SALES

VW US SNAPSHOT

 

 

 

--YTD--

Model Line

Dec. '12 Actual

Dec. '11 Actual

Yr/Yr % change

Dec. '12 YTD Actual

Dec. '11 YTD Actual

Yr/Yr % change

Golf

1,477

1,411

4.7%

20,677

17,839

15.9%

GTI

1,085

1,332

-18.5%

16,314

16,867

-3.3%

Golf R

292

N/A

N/A

3,894

N/A

N/A

Total Golf/GTI

2,854

2,743

4.0%

40,885

34,706

17.8%

Jetta

13,102

12,422

5.5%

146,478

150,515

-2.7%

SportWagen

2,559

2,000

28%

23,946

26,845

-10.8%

Total Jetta

15,661

14,422

8.6%

170,424

177,360

-3.9%

Beetle

2,666

1,530

74.2

28,654

5,626

409.3%

NBC

516

1

51,5000.0%

520

842

-38.2%

Total New Beetle

3,182

1,531

107.8%

29,174

6,468

351.1%

Eos

372

419

-11.2%

6,214

7,533

-17.5%

Passat

14,462

6,884

110.1%

117,023

22,779

413.7%

Passat Wagon

N/A

N/A

N/A

N/A

56

-100.0%

Total Passat

14,462

6,884

110.1%

117,023

22,835

412.5%

CC

2,196

2,450

-10.4%

21,646

29,502

-26.6%

Tiguan

3,310

2,403

37.7%

31,731

25,990

22.1%

Touareg

1,408

1,117

26.1%

10,553

7,535

40.1%

Routan

560

533

5.1%

10,483

12,473

-16.0%

Total Sales

44,005

32,502

35.4%

438,133

324,402

35.1%


About Volkswagen of America, Inc. Founded in 1955, Volkswagen of America, Inc. is headquartered in Herndon, Virginia. It is a subsidiary of Volkswagen AG, headquartered in Wolfsburg, Germany. Volkswagen’s operations in the United States include research and development, parts and vehicle processing, parts distribution centers, sales, marketing and service offices, financial service centers, and its state-of-the-art manufacturing facility in Chattanooga, Tennessee. Volkswagen is one of the world's largest producers of passenger cars and Europe's largest automaker. Volkswagen sells the Beetle, Beetle Convertible, Eos, Golf, Golf R, GTI, Jetta, Jetta SportWagen, Passat, CC, Tiguan, Touareg and Routan vehicles through approximately 610 independent U.S. dealers. Visit Volkswagen of America online at www.vw.com or media.vw.com to learn more.
 

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